In February, Servco Lexus launched the first-ever Lexus UX, designed for the Urban Explorer, at South Shore Market’s New Wave Friday, a family-friendly event featuring activities, food, and entertainment.
Through a partnership between Servco Lexus and POW! WOW! Hawaii, a special live art performance featured world-renowned artist, Jasper Wong, creator and lead director of POW! WOW! Hawaii, as he painted an exclusive design on a Lexus UX. Jasper is best known for his unique clash of Asian-influenced pop culture and chose the theme of diversity for the UX vehicle design. “Diversity,” he says, “is the most beautiful aspect of the urban environment, where people live, work, and play together.”
Check out this video featuring Jasper, as he talks about sharing art throughout Kaka’ako and urban Honolulu, and how he came to paint the all-new Lexus UX.